Mingyu, member of SEVENTEEN and long-time Calvin Klein collaborator, headlines the Fall 2025 denim campaign, marking his third major collaboration with the brand.
Photographed by Torso, the campaign leverages studio-set imagery – polished, minimal, and intentional – allowing Mingyu’s effortless charm to drive the story. Balancing between nostalgia and modern, the campaign is rooted in vintage 90s styles refreshed with bold monogram detailing and clean visuals.
The capsule collection, comprised of 20 pieces, leans into Calvin Klein’s signature ‘90s aesthetic. Featured are wardrobe staples like straight-leg jeans (available in new vintage and dark indigo washes), classic tanks and underwear, T-shirts, a retro-inspired trucker jacket, and sweatshirts.
And judging by the campaign video and images, the waistband is at the center of the season. Pulled above denim and set beneath shirting or tanks, it acts as disclosure. It’s part base layer, part message. Calvin Klein has used this signal since the Marky Mark years, but the campaign sharpens it into a recurring beat.
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