The retailer teamed with Denim Dudes to launch the circular initiative.
DENIM and PATCHES sourced this post originally published on this site
Wrangler and Staud Get Cozy In a New Fall Collection
How Guess Thinks About Q3 And Beyond
Scotch & Soda – Comeback With Joe Jonas
Scotch & Soda has been going through some rough times in the past years. But they are going for new beginnings this fall 2024.
Scotch & Soda, the Amsterdam-based fashion brand, unveiled its fall/winter 2024 campaign, collaborating with Joe Jonas. The ad campaign marks the start of a bold new era for Scotch & Soda, infusing an exciting energy, while elevating and expanding the core collections and best-selling silhouettes that have long represented the globally-recognized Scotch & Soda brand.
As ambassador for the brand, and part of the seasonal campaign, Jonas models both his exclusive capsule collection, as well as the mainline Scotch & Soda range. The exclusive collection, co-designed with Jonas, seamlessly blends Scotch & Soda’s signature style with the artist’s vibrant, playful fashion sense. Expect bold colors, striking prints, rich textures, and tailoring crafted from premium fabrics—a perfect fusion of creativity and craftsmanship, with Jonas deeply involved in every step of the process.
Originally founded in 1985, the Scotch & Soda brand is now managed by Bluestar Alliance, a New York-based brand management company. Scotch & Soda was founded upon its dedication to the free spirit of Amsterdam, offering original designs rooted in endless optimism, individuality and the power of self-expression. After acquiring Scotch & Soda just last year, Bluestar Alliance set to reinvigorate the long-adored brand, famously lauded for its unconventional, artistic view on fashion. With its first global ambassador and Fall-Winter 2024 brand campaign, Scotch & Soda continues its sartorial journey of discovery through energetic collections that champion creative freedom and inclusivity.
For Scotch & Soda, the partnership with Joe Jonas offered an opportunity to collaborate with one of the most dynamic artists of his generation. Joe Jonas has become well-known for his original and expressive sense of style, creatively pairing denim, knitwear, vintage pieces, and bold accessories. With a strong point of view and global trend-setting influence, Jonas was the perfect choice to represent the optimism of the Scotch & Soda brand.
As a complement to the core Fall-Winter 2024 collection, inspired by the theme “Free Your Mind,” and the journey of the free spirit through the world’s greatest cities, the design team delved into artistic motifs, architecture, landmarks, and the Beat Generation Writers.
Joe Jonas has crafted a capsule collection, inviting fans to embark on a reflective and forward thinking journey with him. The capsule collection includes a mix of men’s and unisex clothing and accessories that capture Joe’s confident approach to style and his unique vision for the brand within its primary categories.
With total creative control, Jonas curated every detail, from the capsule collection’s range of styles, silhouettes, fabrications, prints, trims, to the campaign imagery he is featured in. Jonas approached the process similarly to how he creates music. With a journey that included a deepdive into his wider creative process, Jonas thought about the story he wanted to tell and utilized ‘Cup of Joe,’ his personal diary of photography, as the foundation for his creative vision, drawing inspiration from his vintage-inspired aesthetic to customized artwork that reflects his creative style and distinct artistic expression.
“Our aim with this collaboration was to create a dynamic capsule that felt elevated and authentic while keeping the core spirit of the brand intact, and I believe we achieved just that,” says Eran Kaim, Chief Product Officer. “Joe’s unique creative eye and distinct sense of style, married with the expert design in the core categories that Scotch & Soda is known for, which includes denim, knitwear and tee’s – the perfect combination and we’re very honored to bring his vision to life.”
Inspired by the American West, vintage Americana, the seventies and Joe’s personal photography and writings, the capsule offers a dynamic wardrobe that feels personal, lived-in and built to last. Key pieces include tailored utility and workwear jackets, ringer tees with custom graphics, two piece sets, sport-inspired polos and on-trend accessories including trucker hats and versatile printed scarves.
“As a longtime fan of Scotch & Soda I am excited to share the collaboration we have created with the world. The creative freedom that I was given made this such a fun and rewarding experience, so I’m really looking forward to launching the collection,” says Joe Jonas.
Offering a refined color palette of muted pastel blues, ecrus, charcoal greys, and pinks, seamlessly integrating with Scotch & Soda core offerings, the capsule collection is composed of versatile and wearable pieces that embody Joe’s vision of crafting contemporary designs with a sartorial point of view, that resonate with the brand’s identity and perfectly compliment the broader fall collection.
Joey Gabbay, CEO of Bluestar Alliance, the parent company that acquired Scotch & Soda last year, shared “Joe Jonas is one of the most dynamic, creative voices of his generation. The launch of this partnership is a fundamental component of Scotch & Soda’s growth; and allows us to celebrate incredible artistic talent, while exposing new consumers to the brand in the U.S. and around the globe. We’re honored to be in partnership with such a creative and well-regarded artist such as Joe.”
The Scotch & Soda x Joe Jonas collection is now available globally at scotchandsoda.com,
The post Scotch & Soda – Comeback With Joe Jonas first appeared on Denimology.
DENIM and PATCHES sourced this post originally published on this site
Loose Threads: Cheap Monday, 7 For All Mankind and Duer
DenimsandJeans – Next Year in Egypt!
DenimsandJeans is excited to unveil the next destination of 2025 – EGYPT.
Egypt is a very promising upcoming location for denim sourcing for global buyers. With duty free access to both EU and US, improved infrastructure, investments in apparel industry and other factors, Egypt is getting very important for the denim industry.
This new show will add up to a series of already existing trade shows from DenimsandJeans already taking place in India, Vietnam, Japan and Bangladesh.
We will be posting new updates soon, stay tuned @Denimology!
Date: February 2nd and 3rd, 2025
Venue : IHG Citystars- Cairo
The post DenimsandJeans – Next Year in Egypt! first appeared on Denimology.
DENIM and PATCHES sourced this post originally published on this site
Marc Jacobs & Futura – Streetwear Collab
Marc Jacobs has teamed up with legendary street artist, Futura, for a special 40th-anniversary capsule collection.
This collaboration showcases a fusion of Futura’s iconic graffiti aesthetic with Marc Jacobs’ classic pieces. The collection includes items like The Tote Bag, The Snapshot, unisex denim, hoodies, and ready-to-wear clothing. All are adorned with Futura’s signature abstract artwork.
The campaign features big names like J Balvin, Paloma Elsesser, and Futura himself, and will include pop-up events in major cities like New York, London, Beijing, and Japan.
FUTURA2000, the abstract artist and subway graffiti master was one of the first, along with Basquiat and Haring, to introduce street art to the institutions in the ’80s. He kicked off an illustrious career of creating collab grails with everyone from Supreme to Murakami to Rei Kawakubo.
Futura’s collaboration with Marc Jacobs features a variety of unisex pieces, This capsule is all about printed splatters and swirls of paint. A nod to Futura’s longtime graffiti artworks, as well as the artist’s ties to streetwear culture.
This fashion collection is also accompanied by a major exhibition of Futura’s work, “FUTURA 2000: BREAKING OUT,” which opened at The Bronx Museum on September 8. The exhibition adds depth to the collaboration, celebrating Futura’s artistic legacy alongside the fashion release.
You can shop for the Marc Jacobs x Futura collection here.
The post Marc Jacobs & Futura – Streetwear Collab first appeared on Denimology.
DENIM and PATCHES sourced this post originally published on this site