This exclusive DNM interview on sustainability highlights the company’s environmental initiatives, production capabilities, certifications, and value-added services. In this conversation, Marketing Manager Firdevs Tekin shares key insights on water stewardship, ZLD systems, supply-chain strategy, and the innovations shaping DNM’s latest denim collections.
Sustainability Measures & Environmental Impact
DNM publicly emphasizes ZLD wastewater treatment, energy-saving systems, and resource efficiency. Could you walk us through the key sustainability measures in place now, and any measurable impact, e.g. reduction in water, energy, or waste compared to conventional mills?
In conventional denim production, it is estimated that more than 80% of wastewater is discharged into the environment without adequate treatment. At DNM, we recognize that reducing water consumption and protecting natural water resources are essential responsibilities for our industry. For this reason, our facilities operate with a Zero Liquid Discharge (ZLD) system, ensuring that no industrial wastewater is released into the environment. All water used in production is fully treated on-site.
Today, 90.83% of our total water demand is supplied through recycled water, significantly reducing freshwater consumption and preventing environmental pollution. To track and continuously improve these efforts, we conduct annual water and carbon footprint measurements.
In addition to water stewardship, DNM is enhancing its environmental performance through new investments in renewable energy and efficient production technologies. Our solar energy system and thermal energy which captures and reuses waste heat support a more efficient energy model and contribute to lowering the overall impact of our operations.
Supply Chain, Logistics & Key Markets
With a factory in Egypt and head‐office in Turkey, how do you manage supply chain, shipping and logistics for global clients? Which markets (Europe, MENA, Americas) currently represent your biggest demand? Also please share your capacities for the purpose of our readers’ interest
We are able to serve our customers flexibly from both Egypt warehouse and İstanbul warehouse, depending on their specific needs. This dual-location structure allows us to optimize lead times, manage logistics more efficiently, and provide uninterrupted service across our global markets.
With the upcoming year-end capacity expansion, DNM will reach a monthly production capacity of 3.5 million meters. While we aim to grow across all our existing markets, our primary focus remains delivering consistent quality and sustainable service to our current customers.
Compliance, Certifications & Transparency
DNM holds multiple certifications and standards (GOTS, GRS, OEKO-TEX, HIGG, SEDEX, etc.). How important are these for your buyer base, and how do you manage compliance and audit transparency for clients looking for sustainable sourcing?
These certifications are highly important for our buyers, as they provide clear assurance of responsible and transparent production. With standards such as GOTS, GRS, OEKO-TEX, HIGG and SEDEX, we demonstrate full compliance in sustainability, safety and ethical manufacturing.
We manage this through regular audits, up-to-date documentation, and transparent reporting across both our Egypt mill and Turkey head office, ensuring our clients have full visibility whenever needed.
Fast Fashion & Delivery Pressure
Fast fashion is creating a lot of challenges for mills. How are you managing the pressure of meeting tight deliveries?
With the upcoming year-end capacity expansion, DNM will reach a monthly production capacity of 3.5 million meters. With this capacity increase, we will improve our delivery services.
Additionally, DNM has an optimization system in production processes; in this way we can manage our product range and production within the requested timeline.
Key Products for D&J Egypt Show?
&J Egypt Show?
While not on a product-specific basis, we can provide an overview of our product groups as outlined below:
BACK2K
The digital dreams of the early 2000s return with renewed confidence. Iconic low-rise silhouettes, micro mini skirts, and expressive denim textures channel the rebellious spirit of the era-re-coded for the future. Faded blacks, dirty yellows, and rusty browns echo nostalgia while breaking new ground.
NEO FUTURE
Denim enters an era where lightness, flexibility, and breathability meet enduring strength. Neo Future merges traditional durability with next-generation performance, offering intelligently designed fabrics suited for dynamic city life and modern travel culture.
SILENT CODE
Understated yet powerful, Silent Code elevates timeless elegance through premium Tencel–linen blends, refined surfaces, and impeccably tailored silhouettes. Free from excess, it delivers a quiet sophistication defined by permanence and distinction.
SIGNATURE
Carrying DNM’s heritage into the future, Signature blends refined fiber compositions, iconic details, and classic silhouettes reinterpreted for the modern world. Each piece stands out with unique wash effects, merging timeless denim aesthetics with sustainable comfort.
Value-Added Services & Brand Support
Many mills now offer value-added services , wash houses, design collaborations, small-batch runs, and quick turnaround. Does DNM offer such services to clients, and how do you support brand partners beyond just delivering fabric?
Introducing our fabrics in the right fit and wash is extremely important to us. For this reason, DNM has an in-house R&D unit where we prepare our own garments and develop wash processes. This capability allows us to carry out tailored projects in line with our customers’ needs, providing dedicated support. In addition, we engage in design collaborations based on specific requests, further enhancing the quality of our service.
The interview reveals how the company remains committed to sustainability, Zero Liquid Discharge systems, innovative product groups, increased capacity, and value-added client services. Firdevs’s insights highlight DNM’s mission to shape the future of responsible and high-performance denim manufacturing.
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