Fiorucci’s Spring 2026 fashion show was a joyful, creative revival of Elio Fiorucci’s playful spirit. With freedom, optimism, and childhood wonder at its heart.
Under Francesca Murri, Fiorucci reimagined Milan’s Via Paolo Sarpi as a fantastical public square where everyday meets surreal with a playful, childlike energy.
Janina Zais joins the show as guest artist, extending the collection’s playfulness through hand-painted body art. Models became “living artworks,” adorned with whimsical body paint by artist Janina Zaïs – complete with cherubs, dog snouts, and cartoon motifs, emphasizing transformation and imagination.
Fiorucci Spring 2026 is a heartfelt celebration of optimism, art, and play, merging lukewarm Milan streets with pop fantasy. The show married sculptural, wearable denim pieces and graphic-rich costumes with a vibrant palette and interactive runway setting—inviting audiences to rethink fashion as a joyful, imaginative medium. Have a look at the whole show in the video below.
You can shop for the current Fiorucci collections on the brand’s website, at SSENSE, and at Revolve.
Below you can see the collection’s denim and leather key looks.
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