Scotch & Soda, the Amsterdam-based fashion brand, is thrilled to announce the launch of their new ‘Let It Rain’ collection designed in celebration of the 750 year anniversary of the city of Amsterdam.
So cool – looks like now we can walk in the rain AND enjoy it wearing “rainproof” denim!
Amsterdam is full of rich history, diverse culture, and world-class art and design serving as a constant source of inspiration for the brand. Ahead of this major milestone, Scotch & Soda began conceptualizing a limited-edition capsule collection that would pay homage to their city and one of their favorite things about it – the rain.
“The rain in Amsterdam is part of the rhythm of the city. While the rest of the world hides from the rain, we embrace the way it changes our surroundings – it softens the light, deepens the colors, and changes the mood. We wanted to capture that feeling in this collection: practical, resilient, and beautiful in its own way, just like our beloved city,” said Eran Kaim, Chief Product and Merchandising Officer at Scotch & Soda.
The nine-piece collection of men’s and women’s ready-to-wear was thoughtfully designed to take on rainy days in Amsterdam in style.
Highlights include the water repellent trench coat that is fully taped on the seams and features a coating layer on the backside for added protection as well as their brand-new water-resistant denim which comes with an exclusive brass branded coin made for the 750-year anniversary.
The Scotch & Soda 750 Year Anniversary of Amsterdam is available on their website and at select store locations with prices ranging from $58- $358.
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