In This Issue: SOSO at Cultizm, Bluezone SS27, Train Dreams, and Sweaters
The past few weeks have moved quickly here at DH HQ, which makes this a slightly unusual moment to slow things down. But that’s exactly what I’m about to do—clear the schedule for one of the highlights of the year, the annual family ski holiday.
After some good years in Norway, where the kids got comfortable on skis, we’re heading back to Italy. Back to the Dolomites, where I learned to ski myself, and to a place that still feels like familiar ground.
Because I check out and hit the road with the car fully loaded, here’s a recap of what’s new and worth flagging right now.
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SOSOBROTHERS Enters Retail with Cultizm
For the first time since launching in 2010, heavyweight Swedish denim label SOSOBROTHERS is being stocked by a retailer. Cultizm becomes the brand’s first wholesale partner worldwide, marking a clear shift from its long-standing direct-to-consumer model.
Until now, the brand has built its reputation through custom orders and a tightly knit community of wearers, centred on some of the most uncompromising denim on the market.
Moving into retail changes both access and scale—and makes it easier for people to experience the work without going the custom route.
Cultizm’s initial selection leans fully into the heavy end of the spectrum, led by the 33 oz. selvedge used for the “Breaker of Legs” jeans and the “Breaker of Arms” jacket.
Woven from long-staple Australian cotton on vintage shuttle looms, it’s rigid, slubby, and deliberately unforgiving. The line-up also includes the 20 oz. Ghost Selvedge, a slightly more wearable heavyweight option that still rewards long-term wear.
For a brand that has always done things its own way, this move into retail is a notable change—and one worth paying attention to.
What Wouter Saw at Bluezone SS27
Bluezone has wrapped its Spring/Summer 2027 edition in Munich, once again running alongside Munich Fabric Start and giving a useful snapshot of where denim sourcing and development is heading.
This season’s recap comes with the help of Wouter Munnichs of Long John, who reports on a show that continues to evolve rather than reinvent itself—steady footfall, cautious but engaged exhibitors, and a clear sense that brands are still navigating a market shaped as much by restraint as by ambition. Sustainability, circularity, and material innovation remain central, but with a noticeably more pragmatic tone than in previous years.
If you’re interested in how mills and manufacturers are positioning themselves right now—and what that says about the near future of denim—the full Bluezone SS27 recap is worth your time.
The Story Behind the Costumes of Train Dreams
Few recent films have captured the texture and reality of early-20th-century workwear as convincingly as Train Dreams. Adapted from Denis Johnson’s novella and led by a quietly powerful performance from Joel Edgerton, the film lives and breathes through its details—faded denim, worn boots, work jackets, clothes that look like they’ve been lived in for decades.
In an interview we published this week, Bryan speaks with the film’s costume designer, Malgosia Turzanska, about the research, sourcing, and ageing techniques behind the wardrobe. From collaborating with White’s Boots to studying archival photographs of loggers and railroad workers, she walks through how the costumes were built, broken in, and used to show the passage of time on screen.
If you care about heritage workwear, material honesty, and how clothing can quietly carry a story, this conversation is well worth reading.
Fisherman’s Sweaters Guide, Revisited
Bryan’s gone back into our fisherman’s sweater guide and given it a proper update. Originally published in early 2023, it’s been refreshed with current availability, a few adjustments, and the same deep dive into why these sweaters have lasted as long as they have.
If you’ve used the guide before, it’s worth another look. And if heavy knitwear is still doing real work in your rotation, this remains one of the most useful overviews we’ve put together.
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DENIM and PATCHES sourced this post originally published on this site