The collection spans jeans, shorts, skirts and tees.

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A New Menswear Guide, Heavyweight Denim Updates, and Spring Deals

It’s been a hands-on week. On Tuesday, the first batch of Weirloom Slim Fit jeans arrived. I packed and shipped the pre-orders the same day. By now, those first pairs are either landing or about to.

Besides that, I’ve been publishing and tracking a few things worth your attention—from a new guide that looks beyond jeans and into the structure of a wardrobe, to a couple of interesting denim releases that push texture and weight.

On Building a Wardrobe (Not Just Buying Pieces)

Most people don’t enter this world through a fisherman’s sweater or a peacoat. You usually come in through one of three doors.

For some, it starts with jeans—raw denim, selvedge, fades. For others, it’s boots. And more recently, we’ve seen people enter through heavyweight T-shirts and loopwheeled jersey.

However you’ve arrived, the pattern is similar: you begin with one category, then the horizon expands.

When Bryan and I worked on The Rebel’s Wardrobe back in 2022, we deliberately looked beyond jeans and the usual suspects. We explored the origins of more than 40 menswear classics across workwear, military, Ivy, and naval traditions.

Last year, Bryan also wrote several denim style pieces here on Denimhunters—on colour combinations and classic pairings like flannel and denim—looking at how these pieces actually work together.

In a new article, he narrows the focus to ten core garments that form the architecture of a rugged wardrobe—pieces like the chambray shirt, the peacoat, the penny loafer, and others that quietly anchor everything else you wear.

If jeans, tees, and boots are the foundation, these are what give the structure depth and longevity. It’s worth a read.

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Kato’s New 17 oz. “Monster Slub” Denim

In case you actually do need a pair of jeans, Kato has just launched something that caught my attention.

A new 17 oz. selvedge they’re calling the “Monster Slub”—built around exaggerated uneven yarn that promises plenty of surface character as it fades.

I wore Iron Heart’s slubby selvedge for a full year, and what defines fabrics like that isn’t just weight—it’s the way the irregular yarn creates depth over time.

If you prefer denim with visible texture rather than a flat, uniform look, this is one to keep an eye on.

SOSO 33 oz. Left-Hand Twill (While It Lasts)

In case you think 17 oz. is too lightweight, SOSO is back with something else for the heavyweight crowd.

Last year, I reviewed their 33 oz. ultra-heavy denim, which remains one of the most extreme options on the market. “Built for true denim enthusiasts (or crazy people)”, as they put it in the product description 😂

They’re now offering this denim in left-hand twill, available in both jeans and denim jacket—and Johan told me in an email that this will be the only batch of left-hand twill at this weight.

Left-hand twill typically feels slightly softer and smoother over time compared to right-hand twill—still dense, still demanding, but with a different hand and break-in character.

At this weight, we’re not talking about everyday denim. But if you were curious about the original 33 oz. and wanted to experience it in a slightly different weave, this is an interesting development.

Orders placed until 26 March are also entered into a giveaway for one of three handmade wallets made in Sweden using the same 33 oz. fabric.

Sales Update and Cultizm’s Spring Promotion

I’ve updated the Sales page with current markdowns from the retailers and brands we regularly feature. If you haven’t checked it recently, there’s a solid mix of denim, boots, flannels, and outerwear worth digging through.

Also, Cultizm has launched a spring promotion, offering 20% off selected products with the code SPRING at checkout. You can shop that sale here—remember to use that code at checkout.

As always, I keep the sales page updated as new deals appear. If you’re building out your wardrobe—or filling a gap—it’s a sensible place to start.

The post You Don’t Need (More) Jeans, You Need to Build a Wardrobe appeared first on Denimhunters.

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The retailer also launched the AE x Stagecoach co-branded collection.

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Tommy Hilfiger announced the Spring 2026 campaign as an invitation into Mr. Tommy Hilfiger’s world of ease, warmth and entertainment. 

Inspired by four decades of blending fashion with art, music, entertainment and sport, the campaign reflects a lifestyle built on confidence, charm and the joy of living well.

“For forty years, I built my brand around endless curiosity, a belief in dreaming big and a love of bringing people together,” said Hilfiger. “From the beginning, I looked to the creative voices shaping pop culture to help guide that vision. This season, we’ve invited a cross-generation cast of icons and contemporary voices to the ultimate Spring party. To share in the way I live. It’s a celebration alive with personality and modern American style.”

Capturing the ease and warmth at the heart of Tommy Hilfiger’s world — the campaign brings together a cast guided by F.A.M.E.S., his blueprint for style and never-ending inspiration blending Fashion, Art, Music, Entertainment and Sport. Patrick Schwarzenegger and Abby Champion lead the guest list, joined by long-term friends of the brand Lionel Richie and Iman, and contemporary voices Machine Gun Kelly, Checo Pérez, Lucien Laviscount, Soo Joo Park, Luke Champion and Raphael Diogo, each appearing in cameo moments that bring fresh energy to Tommy’s evolving circle.

“Tommy is the ultimate host — there’s always a sense of ease the moment you walk in,” said Patrick Schwarzenegger. “He brings people together in a natural way, so every moment feels relaxed. Abby and I loved being part of this campaign — it feels like a genuine snapshot of how he lives, dresses and connects with the people around him.”

Photographed by Lachlan Bailey, the campaign unfolds in an escape inspired by Tommy’s Palm Beach home. Including classic Cadillacs sweeping up the estate drive and poolside loungers in red, white and blue setting the tone.

A campaign film directed by Roman Coppola captures the celebration in full swing, as the VIP guest list is welcomed to a garden party defined by relaxed glamor and classic prep style. It’s a sunlit backdrop made for easy conversation, spontaneous arrivals and the kind of gathering that feels instantly iconic. 

As the first in a series inspired by Hilfiger’s favorite global destinations, the campaign offers a seasonal glimpse into his way of living shaped by places, people and how they come together.

This season leans into the art of living well through garden gatherings, buzzing poolside moments and spontaneous escapes. Here, dressing up isn’t just about the outfit. It’s about the energy – effortless, assured and subtly unexpected. The collection is inspired by Hilfiger’s love for West Coast style and California’s relaxed yet refined take on modern prep dressing.

The Spring 2026 collection is available on tommy.com, in TOMMY HILFIGER stores worldwide, and through select wholesale partners throughout the season.

The post Tommy Hilfiger – Spring 2026 Ad Campaign first appeared on Denimology.

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The campaign was directed and shot by Mert Alas.

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KSENIASCHNAIDER presented their F/W2026 collection “Denim Workshop” at London Fashion Week.

Conceived as a study of denim beyond the fabric itself, Denim Workshop explores denim as construction, illusion and system. This season, the material exists in multiple states: knitted, printed, quilted, reconstructed and displace. 

F/W2026 marks a refined direction for the brand while preserving its central obsession: denim as both foundation and experiment.

Knitted jeans and jackets reinterpret traditional denim garments in yarn, preserving their logic while abandoning the original fabric.

The collection continues the brand’s exploration of construction: iconic gold topstitching is deconstructed and redrawn as ornament, tracing denim silhouettes as embroidered outlines across menswear and womenswear.

The collection also expands through Multipocket constructions – modular, utility-driven systems that transform garments into functional wardrobe.

Cubic Denim evolves in recycled and patchworked variations, maintaining its architectural, boxy silhouette.

Check out some of the amazing details from the collection:

You can find all the looks from the KSENIASCHNAIDER Fall/Winter 2026 runway show in our gallery below.

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The 7 For All Mankind Fall 2026 collection marked a major reset for the brand. And is also its first-ever runway show which took place during the New York Fashion Week under the brand’s new creative director, Nicola Brognano.

Oh yeah Y2K – hello and welcome back micro mini skirt and skinny jeans! This was our first impression of the 7 For All Mankind Fall 2026 collection. The (close) second was the extreme low-rise in jeans as well as in the denim skirts.

We perceived the 7 FAM Fall 2026 collection as a full Y2K revival, but styled to feel current, not costume. Clearly the styling was inspired by early 2000s “It” girls like Kate Moss and Mary-Kate Olsen. A carefree, sexy, rock-and-roll attitude with a day-to-night in one outfit energy.

Below you can find key looks from this collection.

Skinny jeans – the stretchy leg-hugging style as well as a more cigarette leg in ankle lenght.

Studded denim.

Micro mini skirt – actuelly more like a wide belt than an actual skirt.

We also noted the presence of a lot of washed out grey as well as coated denim.

Flares, denim maxi skirts, and more…

You can check out the whole collection in our video below.

The Fall 2026 colection will only be available around the end of summer, but you can shop for pieces from the current 7 For All Mankind collections on the brand’s website, at Bloomingdale’s, and at YOOX.

The post 7 For All Mankind – Fall 2026 Lookbook first appeared on Denimology.

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