Chains and charms decorate several of the new denim styles.
DENIM and PATCHES sourced this post originally published on this site
New Report: Decoupling Growth from Volume in Fashion’s Waste Crisis
Cream of the Crop: Redline Rally Y3 Winners
After 365 Days of Fading, the Cream has Risen to the Top! Here Are Your Winners!
The Redline Rally is the most gruelling fade competition on the planet. It’s a relatively easy thing to put on a pair of jeans and wear them daily for a year. To do the same thing with a shirt or a jacket, though—that’s a different matter entirely.
The results are always impressive, but this year, our competitors outdid themselves. The pieces in our Top 20 have all gone further and faster than ever before, and we want to commend all of the competitors who made it this far.
All of you deserve special recognition for what you managed to do to your pieces this year, and we’re going to try to spread the prizes out so we can recognize some of the deserving pieces that didn’t make it into the winner’s circle.
Thanking Our Sponsors and Our Judges
Before we get to the results, we have two very special thank yous. First, we want to thank Iron Heart, our sole competition partner for the Redline Rally. It’s thanks to Iron Heart that we’re able to keep the competition free for all competitors.
If you’re considering a piece for Y4 of the Rally (starting in January 2026), Iron Heart shirts and jackets remain our top recommendation—you’ll see why below.
We also want to extend a big thank you to the fade experts at Heddels, who took this task incredibly seriously. They’ve been on the vanguard of the selvedge scene and fade culture for the better part of two decades, and we’re proud to have them with us as judging partners.
I asked them what they think constitutes a beautiful fade. This is what they said:
“At Heddels, we don’t believe that there is a singular ideal that all raw denim wearers should strive to achieve.
The fades we treasure most are those that show the person that lived in it, the choices they made in it, and who they are: if they like to hike, ride their motorcycle, bounce their child on their knees, or kick back in an air-conditioned office.
All are valid approaches and we look for the most authentic expressions of the people who wore them.”
I couldn’t have said it any better. Now, without further ado, our results, starting with tenth place.
Redline Rally
Y3 Top 10
10th Place
Kang Jantrasri
Our defending Redline Rally champion earned his way back into the winner’s circle with beautiful work on his Benzak Type II. I can’t take my eyes off the curving line that crosses the middle of the jacket at the second button. More great work from a dependably excellent fader.
“Nice all-over fade, this one looks soft!”
Heddels
Buy a Benzak jack here.
9th Place
Brent Baker
The Flat Head Type II – 14.5 oz.
Flat Head’s Pioneer Denim was, for a time, the selvedge of choice for fade fanatics. Brent is showing us why. He’s set incredibly deep combs in at the elbows, and he’s given us a great look at that trademark vertical texture. A jacket many of us would kill to have hanging on a hook by the door.
“Pretty great on a Type II!”
Heddels
The Flat Head is available at: Redcast Heritage (ES) and Franklin & Poe (US)
8th Place
Thaweesak Sriwisart
As our panel noted, this purple denim is an incredibly bold choice–especially when its been overlaid with these intense high-contrast fades. Thaweesak is an artist of fades, and we’re very glad to see him and this incredible Pinion piece inside the winner’s circle.
“The high contrast purple weft lends this an acid wash look. Not for everyone, but I find it compelling.”
Heddels
See more Pinion jackets here.
7th Place
Sorawit Sangsanan
Some of the most honest and hard-wearing fades in the competition. Everything about this jacket screams “WORK” at the top of its lungs. Not the most extreme fade to come out of the Southeast Asian scene this year, but that’s what our panel really loved about it.
“Nice unwashed fades with the dirt caste of heavy wear, still worn after taking a beating and no repairs.”
Heddels
Check out Gupe here.
6th Place
Scott Stasiuk
Tanuki Kusaki Type II – 19.5 oz.
Our Defending Indigo Invitational champion finds himself inside the winner’s circle once again. From top to bottom, this jacket reads like a book, beginning in the dark and moving (quite suddenly) towards the light. A brilliant bit of work from a guy who clearly has this down to a science.
“Beautiful contrast on a highly textured fabric. It’s also nice to see the entire gradient of the indigo from top to bottom.”
Heddels
You can get this Tanuki jacket at Blue Beach Denim.
5th place
Will Clark
With two of these shirts in the winner’s circle, it’s likely we’ll see a lot more of these in the coming years (provided that UES keeps on bringing them back). The fade potential in this beefy fabric is off the charts, and what Will has done to it takes our breath away.
“Love the naturalistic look and color gradient in this piece. You can see the life lived in every bit of grime and know the texture just by eyeing it.”
Heddels
UES is available at Redcast Heritage (ES) and Iron Shop Provisions (US)
4th Place
Alex Chong
Studio D’Artisan D5571 – 14 oz.
This Studio D’Artisan Western has been attempted more than once in past Rallies. It’s always performed quite well, but never quite as good as this. Alex has put the long miles in on this heavy western, and he’s got one of the best-looking shirts we’ve ever seen to show for it.
“This is the aspiration I have for all my denim westerns. If Alex has a partner, they either love him very much or left him months ago. So much dedication to achieve this look on a shirt. Bravo!”
Heddels
You can buy Studio D’Artisan from these retailers: Redcast Heritage (ES), Division Road (US), Brooklyn Clothing (CA), Hinoya (JP)
3rd Place
Jørn-Bjørn Fuller-Gee
The man that needs no introduction, Jørn-Bjørn has stormed into this scene and become our unofficial mascot. His energy and passion for the clothes and the lifestyle around them are infectious. He’s inspiring people to do more in their clothes—to live wildly, out there over the edge.
What he’s done to this Pale Rider is beyond words. This combination of crocking and patina is almost impossible to replicate. Like our man JB, this one’s amazing both inside and out.
“The inner roughout fades on these are as much a sight as the exterior. You can really how much indigo was worn both inside and out of this piece. I don’t think I’ve ever seen such an intense “second-hand” fade before.”
Heddels
Get a Pale Rider here.
2nd Place
Hiroki Tanaka
Our man in Japan has been making a strong case for himself for the last few years as one of the year’s best faders. We’re not sure what he does for work or in his spare time, but, whatever it is, he’s absolutely shredding stubborn pieces. A truly exceptional result for this hard-to-fade piece.
“Very impressive and naturalistic fades on a notoriously-slow fading piece, and in herringbone, no less! The contrast and the creases on the arms would make any pair of jeans blush, and the pen and lighter (?) fades show a dedication rarely seen on raw tops.”
Heddels
Momotaro is stocked at: Division Road (US), Hinoya (JP), Cultizm (DE), Brooklyn Clothing (CA)
REDLINE RALLY 1st Place
Tobias Hinchliffe
Faded into the ground by an English brick layer, this wabash work jacket shows what happens when an unstoppable force meets an unmovable object. If this jacket could talk, it wouldn’t be able to–it’s flat on its back and catching its breath.
We’ve been quietly cheering for this one all year. Tobias is an intensely deserving champion, and we’re proud to crown him the king of the Redliners!
“What’s lost in contrast is made up for in sheer dedication. This looks like a garment pulled from a mine or a rusted steam locomotive. The ghosts of fades lingering in the remaining indigo. What a feat! I’ve never seen anything like it—at least not in this century.”
Heddels
Get your Iron Heart wabash here.
Re(PAIR)
Top 5
5th Place
Bardya Firoozyan
We’ve been drooling over this UES Tricotine for two full years now. Every update has been a delight to open, and we’ve placed it in more spotlights than we can count. It’s found its way into the winner’s circle, where it’s always belonged. Brilliant work, brother.
“Even all-over fades that can only come from lots of loving wear.”
Heddels
Get one at Redcast Heritage.
4th Place
Mohd Tarmizi Mohamad
We love sashiko fades, and boy has Mohd given us one for the ages here. While some of the pieces in the finals look like they’re holding on by a thread, this one has lots more to give. Who wouldn’t kill for a jacket like this? Truly awesome work.
“I’ve never seen such well-defined fades on such a thick sashiko before, well done with the pocket fade.”
Heddels
Buy one of these at Cultizm.
3rd Place
Jon Breitenbucher
Iron Heart IHSH-62-IND – 12 oz.
Iron Heart’s Wabash won’t give up the indigo easily. It takes a lot of abuse and a lot of coaxing to get the dye moving. Jon waited and waited, and he was rewarded for his patience. Looks like a piece out of workwear history here. Definitely deserving of a spot on the podium.
“Nice work on the wabash, feels very natural and age appropriate while keeping all the texture and detail we appreciate.”
Heddels
Pick up a wabash shirt like this from Iron Heart’s webshop.
2nd Place
Long Chan
Iron Heart IHSH-295BB – 14 oz.
For anybody who has ever tried to fade black denim (particularly this stubborn double black selvedge from Iron Heart), this shirt is bound to impress. It’s got two-year-piece written all over it, and we’re so glad that Long (with his beautiful little girl along for the ride) went the distance in it.
“Black denim fades don’t get enough love, but maybe they would if they looked like this.”
Heddels
Iron Heart stock this shirt here.
Re(PAIR) 1st Place
Sven Bauer
We’ve been saying it for years. Tellason’s Coverall, particularly in this weight, is nearly unmatched in terms of bang for its buck. Its fade potential is off the charts, and Sven’s two-year approach to this jacket (full of long walks with the dogs and god knows what else) has fully realized this potential.
“Beautiful contrast including all over fade and the repair work on the hems is skilled and elegant.”
Heddels
Read more about Tellason’s Coverall in our in-depth review of it … or just get one here.
Looking Ahead to Y4 and Y5
We honestly can’t remember the last time that we’ve had a few months without competitions running. We’ll use this time to reach out to new sponsors and to recommend great pieces for the next competitions.
The next Indigo Invitational (jeans) will start on September 1st. Registration is open now, and you can register here. The next Redline Rally will start on January 1st of 2026. Registration will open very soon.
If you’re looking for the perfect pair for the next Invitational, start with our Selvedge Master List. If it’s a Rally piece you’re after, start with our guides to made-to-fade jackets and made-to-fade shirts. See you on the starting line!
Join +5,000 Denimheads Who Get My Emails
You’ve finished this article—hope you learned something new. How about more like it, delivered to your inbox every Friday?
Hey, it’s Thomas here, founder of Denimhunters. I send weekly emails with buying tips, denim knowledge, and practical style advice for guys who care about what they wear.
The post Cream of the Crop: Redline Rally Y3 Winners appeared first on Denimhunters.
DENIM and PATCHES sourced this post originally published on this site
GapStudio x Lila Moss – A New Drop
Lila Moss is the face of GapStudio’s Summer 2025 drop, styled by Zac Posen, Gap’s EVP & Creative Director since February 2024.
The campaign features her in retro‑inspired “Denim It‑dress,” draped baggy jeans, a romper, crop shirts, voile dresses, and the signature “Gaptan” shirtdress.
The collection celebrates “draped denim”, a liquid‑soft, sun‑faded wash with raw edges and a lightweight feel. Invoking the sensation of “that first walk along the ocean in jeans,” as Posen puts it.
The summer drop is made to move with you, anchored in three timeless summer fabrics-denim, chambray and voile- each piece is cut with intention and lightness, offering thoughtful silhouettes and a refined approach to layering, volume, and style.
This limited edition also includes breezy voile and chambray, offering sculptural silhouettes ideal for warm weather layering.
You can shop his new GapStudio collection now, which retails from $54 to $148, at Gap stores, Gap.com, as well as in international shops.
The post GapStudio x Lila Moss – A New Drop first appeared on Denimology.
DENIM and PATCHES sourced this post originally published on this site
AGI Denim’s Apparel Park: A LEED Platinum Pioneer in Sustainable Denim Manufacturing
A Talk With Romeo Ordas From VIETHONG
VIETHONG textiles is one of the most important denim mills in Vietnam and has been operating for over 20 years. They are one of the most regular participants in our D&J show in Vietnam and will be joining the 7th edition of D&J-Denimsandjeans Vietnam B2B event in HO Ch Minh City. We speak to the Marketing Head Mr Romeo Ordas to understand more about the company and its vision in a Q&A below :
VIET Hong Textile is one of the biggest fully integrated denim fabric mill in Vietnam. Please shed a light on your journey?
Viet Hong Textile originated from the mother company Viet Huong Group, which started by producing instant noodles and food flavoring years after they built 2 Industrial Park in Binh Duong Province. In 2005, Viet Hong Textile was established to cater to the growing demand for Denim fabric locally and internationally. From a mere production capacity of 300K meters a month, Viet Hong Textile is producing 1M to 1.2M meters and planning to increase capacity to 1.5M to 1.8M meters a month in 2026 by investing in new weaving machinery and dyeing machines. Viet Hong is also not new in the international market, continuously reaching out to other customers and penetrating new markets such as Europe, Russia, and Canada.
Why do you believe in Vietnam and why do you think it has a great future especially denim?
I believe that Vietnam is in a perfect position in terms of apparel and textile manufacturing, as we have established ourselves as the denim manufacturing hub in ASIA. We have young, trainable, and skilled workers, not to mention our competitive pricing and high productivity.
Vietnam will have a great future, anticipating 10 more years in the apparel business. Vietnam companies are always ready to invest and improve our textile and apparel ecosystem. We have diverse raw material sources to satisfy ever-changing buyers’ requirements.
In addition, we have eight existing FTAs with different nations, including CPTPP (Comprehensive and Progressive Agreement for Trans-Pacific Partnership) and EVFTA (EU-Vietnam Free Trade Agreement). We support our environment towards sustainability and innovations by adopting more sustainable dyeing/washing processes, which include waterless and non-harmful chemicals that protect our workers and the environment.
Lastly, the good support from our government is also a plus factor.
What are the latest innovative products from your stable which you feel proud about?
We have several sustainable and functional fabrics that are part of our best-selling items. Our S-Café, made from coffee granules, is a big hit with our local brands, and our functional Cool Max all seasons are also making waves locally and internationally.
European governments are steadily coming out with regulations relating to sustainability. How do these regulations affect you – are you changing your technologies to be ready for the same ?
Our market share in Europe is still minimal, and since the EU is an important market, some practices and procedures are already in place in our production cycle. Our technology and process upgrades, like investing in water-saving dyeing machines, are coming, and the ERP system will be implemented soon. Our product line also consists of organic cotton, recyclable yarns, and biodegradable materials. We have global certifications such as the Higg Index, GRS/RCS, and OEKO-TEX. We are traveling to Europe in September to learn more about the EU market and its comprehensive requirements.
What do you think will be the effect on Tariffs by USA in the denim industry specially from Vietnam’s perspective?
Tariffs will strongly impact the denim industry in Vietnam, especially since we do not have an FTA agreement with the USA. However, Vietnam is not the focus of the US government due to our strong relationship with them. Besides, we are the preferred alternative to China by most US buyers.
With Vietnam’sstrong manufacturing ecosystem, shifting global sourcing trends, and focus on sustainability, we are in a better position.
What are the main products that you shall be showcasing in the Denims and jeans Vietnam show in June 2025?
This year, we are focusing on showing our denim collection made from our sustainable and functional fabrics such as S-Café, Tencel, Recycle Yarns, Coolmax, Thermolite, and denim made from US Cotton, rigid, blended, and with Lycra or Spandex.
Romeo M. Ordas – Seasoned executive with multinational experience in textile and apparel sales, merchandising, product, and business development.
With over 35 years of experience in the garment industry, he is well-connected with various garment and textile manufacturers, owners, and buyers. Well-traveled to the USA, Europe, Canada, South Korea, Japan, Hong Kong, and other Asian countries.
He is a tailor from the Philippines and a textile engineer with previous work experience for companies such as Mode International, Mitsubishi Corporation, Li & Fung Export Ltd. (Saipan), PROTRADE Garment, and currently the Business Development Director at Viet Hong Textile.
Contact details – romy.ordas@viethongtextile.com
Mobile # +84 773 261 944
The post A Talk With Romeo Ordas From VIETHONG appeared first on Denimandjeans | Global Trends, News and Reports | Worldwide.
DENIM and PATCHES sourced this post originally published on this site
PAIGE Spring/Summer 2025 Lookbook
PAIGE is a premium Los Angeles–based brand launched in 2004 by former fit model Paige Adams‑Geller. The company is built around her passion for precision fit and quality craftsmanship.
PAIGE became especially known for their Transcend
denim – a soft, lightweight, stretchy blend (cotton, rayon, polyester, Spandex). Transcend denim gives us the trendy vintage-look without having to give up on comfort. It holds shape well and most styles run true to size, though sizing down can work if you prefer a snug fit.
Find out more about PAIGE’s spring and summer 2025 looks for both – men and women – below.
The women’s collection is a journey into the vibrant spirit of Moroccan culture, the serene beauty of a villa oasis, and the adventurous charm of safari style.
This collection embodies the lively essence of Marrakesh, blending bold colors and intricate patterns with a contemporary twist while paying tribute to the beauty of Moroccan architecture. Sharp tailoring and gold accents reimagine timeless elegance, with eyelet fabrics reflecting the intricate patterns of Moroccan tiles.
Standout pieces like the Caine Top, Greyson Pant, and matching Reign Blazer in White offer refined structure, while flowy designs such as the Kinga Dress in Slate Blue Multi and the Ophelie Dress in Dark Prink Multi capture the city’s rich artistic heritage, bringing together culture and craftsmanship.
Influenced by the tranquil allure of a desert oasis, the Villa Oasis theme introduces effortless, throw-on silhouettes crafted from natural fabrics like linen, cotton, and lightweight denim.
Romantic touches come to life through delicate lace and intricate pintucks, as seen in the Lindi Dress in Oyster White Multi and the Rivoli Skirt in White. Drawing from the captivating Moroccan desert, the Summer 2025 Collection reimagines safari style through a feminine lens.
Thoughtful touches like patch pockets, natural trims, and light layers pay homage to the classic summer safari aesthetic. Lightweight denim pieces such as the Madigan Romper and Rumi Pant capture the relaxed spirit of desert living, while the structured-yet-soft styles like the Cluny Jacket, Malcolm Short, and Arconia Pant in breathable canvas offer comfort during the hotter months.
“We designed a collection that blends cultural heritage and a spirit of adventure with the vibrant energy and charm of Marrakesh. Structured silhouettes meet bold colors, while soft, feminine details add a delicate touch throughout. I’m thrilled to share all the beautiful pieces that make up this special collection.” – Paige Adams-Geller, Creative Director and Co-Founder of PAIGE
The men’s Collection is about American Fiction. The American Fiction summer story captures the serene beauty of Nantucket and reflects the spirit of stepping away from the city and embracing the stillness of a quiet summer.
Throughout the American Fiction collection, tailored silhouettes meet breathable fabrics in a palette grounded in tans and soft off-whites, accented with muted sunset maroons and dusty sage greens.
The stretch linen Schultz Trouser and matching Jerico Jacket in Melange transition seamlessly from relaxed afternoons to casual evenings. For easy, breathable dressing, the woven waffle Augora Shirt and Chalmers Short in Smokes Oak, along with moisture-wicking, recycled poly styles like the Munoz Short, make the shift from beachside lounging to town-ready looks.
Denim brings a timeless charm to the collection, perfectly complementing its relaxed, coastal aesthetic while providing the perfect balance between comfort and versatility. Washed-out effects that shift from mid to light tones lend the denim a sun-faded look, seen in classic washes like Florence and Carnell.
This aesthetic carries through into denim dressing pieces such as the Cazador Shirt in Marzone and the Scout Jacket in Natural. As the sun sets and the coastal breeze sets in, layering becomes essential. Some key layering pieces are the Renwick Cardigan in Tailwind and Sidham Chore Jacket in Vintage Bonsai.
This summer also marks the 10th anniversary of TRANSCEND, our original high-stretch fabric collection that has redefined comfort in denim. This performance-driven denim merges fashion and technology to create the most comfortable jean on the market that is unparalleled in comfort, fit, and innovation.
The Summer 2025 collection showcases TRANSCEND in a variety of fits and washes.
“We designed this collection to encourage you to step back from the city hustle and embrace the ease and warmth of coastal living. Each piece is thoughtfully crafted to offer the perfect balance between refined style and effortless comfort, making it the ideal choice for a modern escape.” – Jon Geller, PAIGE Men’s President
You can shop for the spring/summer 2025 collection on the PAIGE website.
The post PAIGE Spring/Summer 2025 Lookbook first appeared on Denimology.
DENIM and PATCHES sourced this post originally published on this site
Draped Denim Takes Center Stage in GapStudio’s Summer Lineup
Diesel’s Parent Company OTB Group Focuses on Mexico
Doublewood Denim – Raw Selvedge Denim
Let us introduce you to to Doublewood Denim, a heritage-rich raw selvedge brand with thoughtful design and real artisan quality.
Founded in San Francisco in 2011 by Jade Lam, Jeffrey Lee, and Robin Chan, named “Doublewood” after combining Chinese characters in their names.
Designed in SF and produced in a 30-year-old family-run workshop in Zhongshan, China, where each tailor makes only 3 pairs of jeans daily .
Doublewood Denim is focused on small batches, numbered editions, and premium rope-dyed Japanese selvedge denim from the Kaihara Mill (13.75 oz, red-line).
Craftsmanship & Signature Details
- Rope-dyed selvedge for deep fade potential and color richness.
- Intricate details: slanted multi-button fly, hidden rivets, chain-stitch hems, engraved copper rivets, vegetable-tanned English bridle leather patches – all tailored to daily wear.
- Numbered batches with color-coded inseams and screen‑printed batch info inside pockets.
- Every pair comes with a sturdy canvas tote or dust bag for travel and storage (see image below).
For the denimhead ladies – let us point out especially Doublewood’s skinnies in raw selvedge denim. This style is very hard to find as most denim manufacturers prefer producing a less fitted style even for women.
If you are worried about comfort – no need! The jeans are made of 98% cotton and 2% polyurethane which gives you enough room to move comfortably.
And the best news – they’re on sale right now for $99 – you can find them here.
And if you’re a denimhead guy and into super skinny as well – look no further! Doublewood Denim has you covered as well:
Their Super Narrow jeans is perfect if you love a skinny fit AND comfort. The jeans are made of 98% cotton and your comfort is guaranteed with 2% polyurethane. Just enough stretch to give you some stretch without the jeans loosing the appearance of “real” denim. Sadly an issue that happens a lot when jeans are made with too much stretch.
Check out the Super Narrow jeans here, on sale right now for $99 – a no-brainer!
The post Doublewood Denim – Raw Selvedge Denim first appeared on Denimology.
DENIM and PATCHES sourced this post originally published on this site