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Penélope Cruz Blooms in Custom Chanel Gown Covered in Embroidered Flowers at BFI London Film Festival

October 11, 2026 by DENIMandPATCHES

The actress showed up in a butter yellow, flower-dotted gown for a showing of her upcoming film “Bunker.”

DENIM and PATCHES sourced this post originally published on this site

Filed Under: Blog

Macy’s Is Selling a $60 Hermès Gift Set That Includes Four Luxury ‘Objets’ Inside the Iconic Orange Box

October 10, 2026 by DENIMandPATCHES

This Hermès Fragrance Miniatures Gift Set arrives just in time for the holidays.

DENIM and PATCHES sourced this post originally published on this site

Filed Under: Blog

Tommy Hilfiger – Fall 2026 Ad Campaign

October 10, 2026 by DENIMandPATCHES

Tommy Hilfiger unveiled its Fall 2026 campaign starring Global Brand Ambassador and K-Pop star JANG WONYOUNG.

Denim anchors her wardrobe, layered with signature prep styles and worn through with her fresh, youthful perspective. From signature denim silhouettes to classic prep styles, she mixes familiar Tommy icons with her confident, charismatic and optimistic attitude.  

Tommy

“TOMMY JEANS has such a strong sense of Americana, but there’s always room to make it your own,” said JANG WONYOUNG. “From prep tartans to oversized logos and denim-on-denim, I love mixing the style codes in unexpected ways. For me, it’s about balancing the timeless with the new, adding my energy to each look.”

campaign
denim jacket

Rooted in New York style, the Fall 2026 collection reimagines American classics, sharpening familiar prep silhouettes through new proportions, rich fabrications and archive-inspired details.

Easing into the season, JANG WONYOUNG pairs a pleated tartan skirt with a logo sweater, glossy puffer jacket and fur-trimmed micro duffle. In another look, she wears a cord mini-skirt with a graphic flag jacket and matching T-Shirt.

jeans

The TOMMY JEANS Fall 2026 collection is available on tommy.com, in TOMMY JEANS stores worldwide, and at Macy’s.

denim
women
fashion

The post Tommy Hilfiger – Fall 2026 Ad Campaign first appeared on Denimology.

DENIM and PATCHES sourced this post originally published on this site

Filed Under: Blog

Flannel Season Is Finally Here—and I Want Another One

October 9, 2026 by DENIMandPATCHES

Affiliate disclaimer: We work with most brands and retailers featured and earn commission on purchases.

Heavyweight Flannels, American Selvedge, and Finally Celebrating DH15

Every autumn, I rediscover the same handful of heavy flannels in my wardrobe.

The old favourites go straight back into rotation without a second thought, which actually makes adding new ones surprisingly hard. (Not that I need more anyway.)

But there’s one heavyweight ombré that’s been making a pretty good case for itself. That’s where we start with this issue.

In This Issue of the DH Weekly

  • The ombré flannels I keep looking at
  • 40 Indigo Invitational prizes for fades beyond the rankings
  • 5 TWYA: four denim days in Amsterdam, American selvedge, leather, and more
  • See you November 5 for DH15 at Brund
  • From the Archive: How to get those sick fadez

This Flannel Could Join My Rotation

I’ve had my eye on SOSOBROTHERS’ flannels for a while, but I’ve never owned one.

With flannel season back, I took a closer look at why one of them really deserves a place beside the shirts I already reach for every autumn.

SEE WHAT SETS THEM APART

40 More Prizes From Year Five

We’ve already covered the Indigo Invitational Year Five winners, but 40 sponsor prizes were still waiting to be handed out.

Bryan’s final wrap-up is about the people normal rankings didn’t catch—from personal style and repairs to photography, family participation and both finishers who made it through the year in 40 oz. denim.

Sven Bauer – Re(Pair): Pair of Weirloom Jeans
Marcel Schorro: Blue Beach $100 Gift Certificate

Weirloom is in there too: Sven Bauer, tied for sixth in Re(Pair), won a pair of my jeans, and Marcel Schorro—who competed in Weirlooms—was recognised for his excellent and very personal repair work.

See who won all the spot prizes here →


Things Worth Your Attention

A lot of good stuff didn’t make the cut this week. These five did:

  • Amsterdam denim week – Four straight denim days: Kingpins runs Wednesday—Thursday, then Denim Days follows Friday—Saturday. I’m there Thursday through Saturday.
  • Mount Vernon Mills selvedge – I’m already in touch with them, and 45 historic Draper shuttle looms are now weaving in Georgia. They’re getting plenty of coverage already, and I know one of the brands getting the first production is a popular LA-based name I feature regularly.
  • Gustin Japan Indigo 23 – If 23 oz. Japanese selvedge sounds like a sensible autumn choice to you, this has the dense weave and stiff, leathery hand you’d expect at that weight.
  • Redcast Heritage update – Whitesville’s two-pack tees are fully restocked, John Lofgren’s Military Desert Boots have landed in three colours, and ONI has a new 8 oz. selvedge chino cloth plus the high-rise 271 Just Right Straight.
  • Franklin & Poe leather – Two 1930s-style jackets landed this week: Attractions’ tea-core horsehide Lot 379 and The Flat Head’s deerskin Sunset Trail, both strongly rooted in 1930s motorcycle-jacket design.

DH15 Is Coming to Brund

Denimhunters turns 15 this year, but I still haven’t celebrated it. That changes on 5 November, when we’re getting people together at Brund in Copenhagen.

I’ve worked at the shop almost since the beginning of Denimhunters, and I’ve been part of plenty of events there over the years—including the Weirloom pop-up they let me do last year.

So hosting DH15 anywhere else would be weird. We’ll also use the evening to launch a special Weirloom x Heimat collaboration.

If Copenhagen is within reach, keep the afternoon free and come say hi 🤗


From the Archive – How to Get Sick Fades

An old one worth revisiting this week: what actually creates strong raw-denim fades, and why wear, washing and real life matter more than blindly following a six-month rule.

READ THE GUIDE

The post Flannel Season Is Finally Here—and I Want Another One appeared first on Denimhunters.

DENIM and PATCHES sourced this post originally published on this site

Filed Under: Blog

L’AGENCE Spring 2027 – Denim Elegance

October 8, 2026 by DENIMandPATCHES

L’AGENCE Spring 2027 puts polished, feminine denim in the spotlight. Their Spring 2027 collection is fused with a blend of Los Angeles ease and Parisian sophistication.

Are you looking for a more sophisticated and elegant denim look? But without giving up on trend, then L’AGENCE is the right brand for you. You can find relaxed and slim silhouettes, bootcut, low-rise, and even cropped styles.

The washes are mainly in a clean, vintage-y medium blue without distressing, just some slight fading on the front of the legs.

L’AGENCE’s key denim trends:

High-rise wide-leg jeans – the Clayton Wide-Leg Jean is a standout reference. It features a high waist, a long, wide leg and comes in many different colors.

Vintage-inspired washes – faded blue denim brings a relaxed, lived-in quality to the collection, while the styling remains refined.

Denim with sophisticated tailoring – L’AGENCE’s signature combination of jeans with fitted jackets, elegant blouses and polished accessories makes denim feel appropriate beyond casual dressing.

Find the best denim looks for Spring 2027 in our gallery below.

spring
jeans
denim
women
slim jeans
elegant

You can shop for the current L’AGENCE collection on the brand’s website, at Bloomingdale’s, and at Saks Fifth Avenue.

The post L’AGENCE Spring 2027 – Denim Elegance first appeared on Denimology.

DENIM and PATCHES sourced this post originally published on this site

Filed Under: Blog

Heavyweight Ombré Flannels, Made to Order Your Way

October 8, 2026 by DENIMandPATCHES

This is a sponsored story, one of our paid services. We maintain full editorial independence. Read more here.

Three Shirt Styles, Made-to-Order Sizing, and a New Colourway Inspired by Swedish Autumn

I have a type when it comes to flannels: ombré. I like how the colours bleed into each other instead of sitting in hard blocks.

So the ombrés in my own rotation are the ones I keep reaching for, and I’ve had my eye on a few of SOSOBROTHERS’ heavyweight flannels.

Purple, 13.5 oz.
Green, 13.5 oz.
The new 12.5 oz. brown in the Work style

Plenty of brands already make excellent heavyweight flannels, including ombrés. But if you’re spending this kind of money on a shirt, a heavy fabric in a good-looking check isn’t enough. There’s got to be a reason to choose one over all the other very good options.

So I’m looking at the three things that set these apart: the fabric, the choice between the three styles, and the made-to-order measurements. The new brown adds another dimension by dropping the weight to 12.5 oz.


Flannels Had to Catch Up With Denim

SOSOBROTHERS launched its first heavyweight ombré flannel in 2024. Before that, the flannel shirts were lighter, even as the denim range was getting progressively heavier.

Johan, co-founder of the brand, says that mismatch was the reason to rethink the shirts. The brand went back to its partner mills and developed a heavier fabric, using Australian cotton from its proprietary denim programme spun into 7s yarn.

The first colour was blue, followed by red and green. The experiment did not stay small for long: SOSOBROTHERS later described the heavyweight flannels as its most popular shirting fabrics by a wide margin.

Purple and yellow followed, turning the heavier fabric into a proper range. The current 13.5 oz. shirts now have as much going on in the cloth as they do in the colour.


Look Closer at the Check

Look past the ombré colour and the cloth is woven in herringbone, with a fine zigzag running underneath the check instead of a flat grid.

Then it’s brushed on both sides. The inside is softer, while the face keeps more texture. So the pattern is doing two things at once: colour across the surface and herringbone underneath it.

The shirts use YKK hardware, Coats heavy-duty thread and chainstitched seams. But choosing the fabric still does not tell you what shirt you are buying. The same cloth can become three different styles.


Pick the Shirt, Then “Fix” the Fit

Buying the fabric does not lock you into one design. The Western gets pointed yokes; the Work gets work-style chest pockets; the Mechanic gets open chest pockets with a pen-holder slot. All three are regular fits with rounded hems.

Then the made-to-order system kicks in. Sleeve length can still be adjusted at no extra charge. Shirt length, chest, and shoulder changes are $20 each.

Mechanic style
Western style

The point is not to customise for the sake of it. If the stock measurements work, leave them alone. If the sleeves are always short, add length. If the body is right but the chest is not, change the chest instead of sizing up the whole shirt.

That is where the system earns its keep: one bad measurement no longer forces a compromise everywhere else. Longer arms do not have to mean a baggier chest.

Most of my own flannels are standard sizes, and I would not change measurements that already work. The value here is having the option when they do not.

Bryan wasn’t a fan when yellow was released. It does pop, but I like it!

All the flannels are sanforized and pre-shrunk, but Johan says they can still shrink by up to around 1 inch depending on water, wash cycle, spin and heat. If you adjust the measurements, you need to allow for that yourself; no shrinkage allowance is added automatically. If you are between standard sizes, Johan recommends sizing up.

The trade-off is time. SOSOBROTHERS currently quotes up to seven weeks for production, although shirts ship earlier when they are finished sooner. If you need one for a particular date, order accordingly.


Brown Changes the Formula

The newest brown ombré is inspired by autumn in northern Sweden. It also breaks the 13.5 oz. pattern: at 12.5 oz., the fabric is one ounce lighter than purple, yellow and green.

The weave stays the same. The reason for dropping the weight was comfort: SOSOBROTHERS wanted to make the flannel easier to wear and bring it to a wider audience without taking it out of heavyweight territory.

The brown is also double-brushed on the outside. Johan says the extra brushing gives it enough substance that you won’t notice the one-ounce drop in weight.

The current range is purple, green, yellow and brown. Red remains available only through the Shirt Builder while it’s being discontinued. All four current colours are available through both the MTO shop and the Builder. Brown itself is available as Western, Work and Mechanic.

The ombré is what gets my attention. The ability to choose the shirt and then fix the measurements is what makes this range more than a fabric story.

SHOP SOSOBROTHERS HEAVYWEIGHT FLANNELS

The post Heavyweight Ombré Flannels, Made to Order Your Way appeared first on Denimhunters.

DENIM and PATCHES sourced this post originally published on this site

Filed Under: Blog

Denimsandjeans Korea Post Show Report 2026

October 7, 2026 by DENIMandPATCHES

22 – 23 September 2026 | The Platz, COEX, Seoul, Republic of Korea

First Denim Show In Korea

Denimsandjeans Korea held its inaugural edition on 22 – 23 September 2026 at The Platz, COEX, Seoul, bringing together denim and apparel companies, brands, sourcing professionals, designers, students and industry specialists from Korea and international markets.

The two-day event combined a B2B sourcing exhibition with industry discussions, design presentations, a student denim design competition, a curated trend presentation and a hands-on Korean denim workshop.

The first Korea edition brought together companies and industry participants from Korea, Vietnam, China, Türkiye, Pakistan, Bangladesh and India, with the exhibition presenting fabrics, garments and other solutions relevant to the upcoming SS28 and AW27 product directions.

Rather than focusing only on denim as a finished fashion product, the programme looked at the wider relationship between materials, sourcing, design, technology, functionality and changing consumer lifestyles.

VISITOR & BUYER PROFILE

D&J Korea brought together Korean and international professionals involved in sourcing, design, product development, retail and fashion businesses.

The visitor profile included Korean and International fashion brands, retailers, sourcing organisations, buying houses, design teams and industry professionals looking at denim fabrics, garments, washes, finishes, functional materials and related supply-chain solutions.

Selected buyer, brand and sourcing organisations represented among the registered visitors included:

LF Sourcing , Hansae, Shinsung , Tongsang, Shingsae, B.CAVE / LEE Korea, GUESS Korea , E-Land Retail, Kolon F&C , Musinsa , DI Dong-Il, Homeplus, Li & Fung, Mango , Hugo Boss , Bestseller, Edwin , MCM Worldwide and many more brands

The international presence added a sourcing dimension to the event, connecting Korean fashion and sourcing professionals with companies from several major denim and apparel manufacturing markets.

INTERNATIONAL SUPPLY CHAIN REPRESENTATION

The exhibition brought together companies from across Asia and other important denim-producing regions.

Participating companies represented markets including:

Korea | Vietnam | China | Türkiye | Pakistan | Bangladesh | India

The supply-chain representation covered a broad range of product and production capabilities, including denim fabrics, apparel, materials, accessories and manufacturing solutions.

This allowed visitors to review different sourcing options within a single setting and compare developments across markets.

OPENING OF D&J KOREA

The inaugural edition opened on 22 September with Stanley Hwang, CEO & Managing Director of TCE Denim, joining the event as Chief Guest.

The opening marked the beginning of the two-day programme, which brought together the international denim and apparel industry with Korean designers, students, sourcing professionals and fashion industry representatives.

The opening programme was followed by industry sessions examining the changing relationship between denim, performance, design and lifestyle.

INDUSTRY DISCUSSIONS & KNOWLEDGE SESSIONS

The conference programme focused on several questions currently relevant to denim and apparel development.

Activewear vs. Denim: Friends or Foe?

The first panel examined the relationship between denim and activewear, particularly around comfort, movement, functionality and changing consumer expectations.

The discussion featured:

Daniel Ou – Chief Product Officer, 2XU, Australia
Daeun – Founder & Creative Director, 2000Archives & 2000Atelier Kyndof Inc., Korea
Bong-Seok Gwon – CEO, BLR, Korea

The session was moderated by:

Yeo Kim – EVP, Global Head of Design, Li & Fung, Hong Kong.

The discussion considered how ideas traditionally associated with performance clothing are influencing denim design and how denim can respond to changing lifestyles.

Designed for Motion: What Denim Can Learn From the Way We Live

A presentation by Nikita Raman, Senior Designer, BOSS Womenswear, Germany, looked at the relationship between lifestyle and denim design.

The session considered how movement, everyday use and changing ways of living can influence the way denim products are designed, developed and worn.

Denim Decoded: The Art & Science of Fall 2027 Denim

On 23 September, Yeo Kim, EVP, Global Head of Design at Li & Fung, presented a session focused on the creative and technical thinking behind Fall 2027 denim directions.

The presentation connected trend forecasting with design, product development and sourcing considerations.

Who Designs Denim? The Designer or the Data?

The second major panel examined the relationship between data and creative decision-making in denim design.

The panel brought together:

Nikita Raman – Senior Designer, BOSS Womenswear, Germany
Jihyun Park – Chief Designer, Hansae MK / Buckaroo / The B Archive, Korea
Kelvin Wong – Division Manager of Denim, Li & Fung

The session was moderated by Daniel Ou, Chief Product Officer, 2XU.

The discussion considered whether data can help identify future consumer demand and how data-driven insights can work alongside the experience and judgement of designers.

KOREAN DENIM DIY WORKSHOP

The event also included a hands-on workshop led by Korean Denim Master Geon / Denim Tiger.

Inspired by the Korean Chuseok season, participants created their own Denim Chuseok Lucky Bag, drawing from the traditional Korean Bokjumeoni pouch.

The workshop offered visitors a different way to engage with denim, moving from industrial production and sourcing into craft, cultural reference and hands-on making.

The activity was open across both days of the event and provided an informal point of interaction between visitors and the wider denim community.

STUDENT DENIM DESIGN COMPETITION

A central part of the Korea programme was the D&J Korea Student Denim Design Competition, organised in collaboration with KTN News and supported by ATS International.

The competition brought together students from 13 Korean universities:

  • Seoul National University
  • Hanyang University
  • Jeonbuk National University
  • Chung-Ang University
  • Hansei University
  • Hongik University
  • Sejong University
  • University of Ulsan
  • Korea University
  • Hankuk University of Foreign Studies
  • Yonsei University
  • Sookmyung Women’s University
  • Gyeonggi University of Science & Technology

Theme: Denim in Motion

The theme encouraged students to consider denim beyond its conventional use and explore how the material could respond to movement, comfort, performance, travel and versatility.

The student garments were displayed throughout both days of the exhibition, allowing visitors and industry professionals to view the work alongside commercial denim developments.

The students were guided by Jihyun Park, Chief Product Designer at Hansae MK for Buckaroo and The B Archive.

The judging panel included:

Jihyun Park – Hansae MK / Buckaroo / The B Archive
Daniel Sanchez – Head Designer, Mango, Spain
Nikita Raman – Senior Designer, BOSS Womenswear, Germany

The judging took place on 23 September.

The competition created a direct interaction between students, professional designers and the denim industry, giving emerging designers an opportunity to present their work in an industry exhibition environment.

DENIM TREND & DESIGN PRESENTATION

The D&J Korea Trend Area, “Future Surface: Denim Reimagined,” explored how denim is evolving through new surfaces, construction, functionality and colour. The six directions presented different approaches to the future of denim and were curated by Nikita Raman, Senior Denim Designer at Hugo Boss.

CONCLUSION

The inaugural Denimsandjeans Korea edition brought together three connected areas of the denim industry: sourcing, design and education.

The exhibition provided a meeting point between Korean buyers, brands, designers and sourcing professionals and an international group of denim and apparel companies.

The knowledge programme added a broader industry perspective, with discussions around performance, lifestyle, data, design and future denim directions. At the same time, the Student Denim Design Competition and Korean denim workshop brought students, designers and visitors into the programme through more practical and creative activities.

The first edition therefore combined the commercial purpose of a B2B sourcing exhibition with opportunities for knowledge exchange and design engagement.

For Denimsandjeans, the Seoul edition marked the introduction of the D&J platform to the Korean market and added Korea to its network of international denim industry events across Asia and other key sourcing markets.

UPCOMING SHOW DATES 2027

Egypt : 13-14 January, Intercontinental City Stars, Cairo

India : 28-29 April, The Lalit Ashok, Bangalore

Vietnam, Korea , Japan 2027 will be announced soon

DENIM and PATCHES sourced this post originally published on this site

Filed Under: Blog

6397 – Spring 2027 Denim Looks

October 6, 2026 by DENIMandPATCHES

The 6397 Spring 2027 Ready-to-Wear Collection, debuted this past September. It is the brand’s very first runway show in its 13-year history since the 2013 launch

Spring 2027 is pretty relevant to the denim shift we’ve been posting about over the past few months. 6397’s artistic director, Lizzie Owens, continues with the brand’s understated New York wardrobe approach. But the jeans have some very specific proportions.

Relaxed and wide-leg jeans remain central. High-rise and mid-rise proportions coexist rather than one of them dominating. Clean, lived-in denim instead of heavily distressed jeans. Long lengths are important, particularly with wider legs. Vintage-inspired washes give the jeans an effortless, already-loved quality.

In this Spring 2027 collection 6397 shows how many different denim silhouettes can coexist.

You can check out the denim keylooks in our gallery below.

jeans
spring
denim
fashion

The post 6397 – Spring 2027 Denim Looks first appeared on Denimology.

DENIM and PATCHES sourced this post originally published on this site

Filed Under: Blog

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  • Penélope Cruz Blooms in Custom Chanel Gown Covered in Embroidered Flowers at BFI London Film Festival
  • Macy’s Is Selling a $60 Hermès Gift Set That Includes Four Luxury ‘Objets’ Inside the Iconic Orange Box
  • Tommy Hilfiger – Fall 2026 Ad Campaign
  • Flannel Season Is Finally Here—and I Want Another One
  • L’AGENCE Spring 2027 – Denim Elegance

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